Multi-Level Marketing (MLM) is a very highly debated topic. Ask one person and they will say it is all a complete scam. Ask another person and they will say it is the greatest thing in the universe. One person will say, "MLM didn't work for me" and the next will say, "I made millions in my MLM business!"
Well, here is the truth behind Multi Level Marketing...
MLM in and of itself is not a scam, scheme, or anything of the sort. It is a very legitimate and powerful way to do business. In fact, almost every business has at least some aspects or resemblance of an MLM, whether they admit it or not.
The problem is that people have a tendency to believe that joining an MLM opportunity is some sort of "magic" thing where they will not have to do anything but sit on their butt and still get rich in just a couple weeks. When that does not happen they are quick to tell everyone they possibly can just how much of a scam every MLM in the world is.
The reality is that if they would have just spent as much time actually putting effort in to their MLM business as they did bashing it afterward, they probably would have made a lot of money.
These days most people have a negative view of multi-level marketing simply because they do not understand it or they don't fully give it a chance. They just listen to someone they know who says, "MLM doesn't work".
Guess what?...
No business in the world, MLM or otherwise, "works" or "doesn't work" ....it is the business owner that has to put in the proper time and energy needed to make it work.
With that being said you do still need to be careful and do your due diligence before joining an MLM business or any other "opportunity" of any kind because there are many people out there who are just looking to make a quick buck off of you by scamming you.
Just remember... if you do have a bad experience... it was not "Multi-Level Marketing" that was the to blame. Instead it was most likely that particular company, or lack of effort, or an individual scam artist, or something else along those lines. You can be sure that MLM in general was not the problem!
So remember... MLM is not a scheme, it is a very pleasant dream! A dream that will come true if you are willing to pursue it with all your desire.
Showing posts with label internet marketing. Show all posts
Showing posts with label internet marketing. Show all posts
Sunday, February 8, 2009
Friday, February 6, 2009
Simplicity And Duplicity In Networking MLM
Ask some of the more successful MLM marketers and they will tell you that the key factor in networking MLM is simplicity.
Networking MLM is a very simple business. But keeping it simple does not mean that hard work is not involved. One of the common mistakes is that people try to make it complicated.
Even if a complex system achieved great results for you, others will find it difficult to copy. In networking MLM, personal success is not your greatest asset.
Your greatest asset is having a system that guarantees the success of everyone using it. The success of others, and your success, is dependant upon their ability to do the same things you do. Keep the least experienced of those in your network in mind when you set up a system of doing things for your organization to follow.
Everything you do must be simple enough so that everyone can quickly duplicate your efforts and achieve the same phenomenal results as you.
In MLM networking, you should not do things that require special skills, resources which are available only to you or to a limited number of people. Open up your business to a much larger pool of people who can become successful.
You need to build your network as quickly as possible. You can only meet with a few people each day and can personally close even fewer sales.
But using an MLM networking strategy, you can help others quickly learn to do the same simple things as you. When they do, they multiply your efforts.
Go for the same phenomenal results. This is quality duplication. Each person in your MLM networking, from top to bottom, must be able to exactly duplicate what you are doing and be able to teach others to do exactly the same thing. How large a sales team you can build depends on how well it is duplicated.
To ensure duplication, you need a system or processes that anybody and everybody can follow and teach. You cannot duplicate a person but you can duplicate a system.
In building a successful and long-term network, the MLM networking system must rule. Remember a system is only as good as it is duplicated.
The more complex a system, the less likely quality duplication will be achieved. To make sure you duplicate well, follow the System you are provided with religiously. There is no perfect system and your time is better spent perfecting your ability to duplicate it rather than perfecting a system.
Take this example. Ray Krocs, the founder of MacDonald’s cannot be duplicated but the MacDonald’s franchise system can be and is, to almost 100% perfection in 18,000 outlets worldwide.
Keeping it simple. To ensure you do things that your distributor can learn from and duplicate.
Is what I am doing easily duplicable?
Is it simple enough to be duplicated? Keep asking yourself this same questions and if you answer "yes" at least 75 % of the time, you are on the right track.
The most successful people in MLM networking business understand that everything must be kept simple in order to grow your business. Show others how simple it is to do what you do. They need to see you do it, and then believe it is simple enough for them to quickly duplicate to achieve the same good results in your MLM networking.
Networking MLM is a very simple business. But keeping it simple does not mean that hard work is not involved. One of the common mistakes is that people try to make it complicated.
Even if a complex system achieved great results for you, others will find it difficult to copy. In networking MLM, personal success is not your greatest asset.
Your greatest asset is having a system that guarantees the success of everyone using it. The success of others, and your success, is dependant upon their ability to do the same things you do. Keep the least experienced of those in your network in mind when you set up a system of doing things for your organization to follow.
Everything you do must be simple enough so that everyone can quickly duplicate your efforts and achieve the same phenomenal results as you.
In MLM networking, you should not do things that require special skills, resources which are available only to you or to a limited number of people. Open up your business to a much larger pool of people who can become successful.
You need to build your network as quickly as possible. You can only meet with a few people each day and can personally close even fewer sales.
But using an MLM networking strategy, you can help others quickly learn to do the same simple things as you. When they do, they multiply your efforts.
Go for the same phenomenal results. This is quality duplication. Each person in your MLM networking, from top to bottom, must be able to exactly duplicate what you are doing and be able to teach others to do exactly the same thing. How large a sales team you can build depends on how well it is duplicated.
To ensure duplication, you need a system or processes that anybody and everybody can follow and teach. You cannot duplicate a person but you can duplicate a system.
In building a successful and long-term network, the MLM networking system must rule. Remember a system is only as good as it is duplicated.
The more complex a system, the less likely quality duplication will be achieved. To make sure you duplicate well, follow the System you are provided with religiously. There is no perfect system and your time is better spent perfecting your ability to duplicate it rather than perfecting a system.
Take this example. Ray Krocs, the founder of MacDonald’s cannot be duplicated but the MacDonald’s franchise system can be and is, to almost 100% perfection in 18,000 outlets worldwide.
Keeping it simple. To ensure you do things that your distributor can learn from and duplicate.
Is what I am doing easily duplicable?
Is it simple enough to be duplicated? Keep asking yourself this same questions and if you answer "yes" at least 75 % of the time, you are on the right track.
The most successful people in MLM networking business understand that everything must be kept simple in order to grow your business. Show others how simple it is to do what you do. They need to see you do it, and then believe it is simple enough for them to quickly duplicate to achieve the same good results in your MLM networking.
Wednesday, January 21, 2009
Essential Qualities of a Truly Successful MLM Business Opportunity
To succeed at any MLM business, a lot depends on the individual’s qualities. But nevertheless, a successful MLM business opportunity will always give its members an edge over other MLM companies. So how will you know if the MLM business opportunity you are considering is able to give you that “edge”? Well, here are some considerations for choosing a successful MLM business opportunity to start out your own business.
MLM business opportunities are the rage now on the internet realm. Almost everyday, a new MLM business opportunity is born. If someone decides to learn how to earn money online, the first opportunity that surfaces will probably be a MLM business opportunity. With so many MLM business opportunities sprouting up everyday, how will you know which ones are here to stay and which ones will be gone the next day? How do you decide if it will eventually allow you to earn a nice income working at home?
In order to succeed at any MLM business, a lot depends on the individual’s qualities. But nevertheless, a successful MLM business opportunity will always give its members an edge over other MLM companies. So how will you know if the MLM business opportunity you are considering is able to give you that “edge”? Well, here are some considerations for choosing a successful MLM business opportunity to start out your own business.
1. Great Products
Although MLM business opportunities promise great wealth for members who market the opportunity successfully, they are still essentially businesses and should provide a tangible product. A great product is one aspect of a MLM business opportunity that cannot be overlooked. A MLM business cannot survive solely on the opportunity it provides. No MLM business opportunity will be able to sustain itself without a great product and no members will be willing to stay on as members if there is no tangible benefit for them.
2. Great Compensation Plan
At the end of the day, the honest intention of anyone joining a MLM business opportunity is to be able to earn money. The products can be great and will be an added bonus in enticing people to join and stay on as pure consumers. But the majority of people who join have the sole intention of making it their main source of income and this is where a great compensation plan comes into play to bring about the best in all its members.
So what makes up a great compensation plan? There are many existing compensation plans that vary wildly in structure but ultimately a great compensation plan should be able to reward the most committed members for their sponsoring efforts. Incentives should be given to members who are able to sponsor the most members while members who are not as adept in sponsorship should still be able to reap reasonable rewards for their efforts. Ultimately, a great compensation plan will determine its members’ income and the life value of the MLM business opportunity.
3. Great Support and Training
This is the final piece of the puzzle and the most important component. Statistics show more than 80 percent of the people who join MLM business opportunities ultimately fail and give up. They move on and consider the experience as a lesson learnt or a miscalculated investment. But the truth is most failures do not result from bad decision but from bad support and training. A truly successful MLM business opportunity should be able to provide the necessary support for its members such as marketing materials, advertising avenues, thorough product and compensation details etc. Full training and upline to downline support must be available. Training sessions such as marketing techniques, how to get leads and lead conversion tactics are essential training that can make or break any MLM member. All members should be groomed to become good leaders who can in turn pass on their skills and techniques effectively. Only so can the success of a MLM business opportunity be assured.
The desire and commitment of an individual is indeed a key component to the wealth and success achievable. But making the right decision to take on the right business is also instrumental in aiding a person’s success. Choose a right MLM business opportunity with the essential qualities for success and commit to making it your own success, only then can you live the dream you truly desire.
MLM business opportunities are the rage now on the internet realm. Almost everyday, a new MLM business opportunity is born. If someone decides to learn how to earn money online, the first opportunity that surfaces will probably be a MLM business opportunity. With so many MLM business opportunities sprouting up everyday, how will you know which ones are here to stay and which ones will be gone the next day? How do you decide if it will eventually allow you to earn a nice income working at home?
In order to succeed at any MLM business, a lot depends on the individual’s qualities. But nevertheless, a successful MLM business opportunity will always give its members an edge over other MLM companies. So how will you know if the MLM business opportunity you are considering is able to give you that “edge”? Well, here are some considerations for choosing a successful MLM business opportunity to start out your own business.
1. Great Products
Although MLM business opportunities promise great wealth for members who market the opportunity successfully, they are still essentially businesses and should provide a tangible product. A great product is one aspect of a MLM business opportunity that cannot be overlooked. A MLM business cannot survive solely on the opportunity it provides. No MLM business opportunity will be able to sustain itself without a great product and no members will be willing to stay on as members if there is no tangible benefit for them.
2. Great Compensation Plan
At the end of the day, the honest intention of anyone joining a MLM business opportunity is to be able to earn money. The products can be great and will be an added bonus in enticing people to join and stay on as pure consumers. But the majority of people who join have the sole intention of making it their main source of income and this is where a great compensation plan comes into play to bring about the best in all its members.
So what makes up a great compensation plan? There are many existing compensation plans that vary wildly in structure but ultimately a great compensation plan should be able to reward the most committed members for their sponsoring efforts. Incentives should be given to members who are able to sponsor the most members while members who are not as adept in sponsorship should still be able to reap reasonable rewards for their efforts. Ultimately, a great compensation plan will determine its members’ income and the life value of the MLM business opportunity.
3. Great Support and Training
This is the final piece of the puzzle and the most important component. Statistics show more than 80 percent of the people who join MLM business opportunities ultimately fail and give up. They move on and consider the experience as a lesson learnt or a miscalculated investment. But the truth is most failures do not result from bad decision but from bad support and training. A truly successful MLM business opportunity should be able to provide the necessary support for its members such as marketing materials, advertising avenues, thorough product and compensation details etc. Full training and upline to downline support must be available. Training sessions such as marketing techniques, how to get leads and lead conversion tactics are essential training that can make or break any MLM member. All members should be groomed to become good leaders who can in turn pass on their skills and techniques effectively. Only so can the success of a MLM business opportunity be assured.
The desire and commitment of an individual is indeed a key component to the wealth and success achievable. But making the right decision to take on the right business is also instrumental in aiding a person’s success. Choose a right MLM business opportunity with the essential qualities for success and commit to making it your own success, only then can you live the dream you truly desire.
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